‘Can you feel it in the air? (There's danger in the air) …’
When Sheffield United captain Billy Sharp was interviewed by the national media at the English Football League Championship (EFL) season launch, he was sporting his Billy’s Got a Gun t-shirt from Project Presents’ first concept luxury merchandise campaign, Leppard Lyrics.
Chatting to the media in his home stadium at Bramall Lane, the Sheffield United captain described the "invincible" feeling that returning fans provide – and how it made “a big difference to the tempo of the game”.
The striker was wearing the Project Presents screen-printed black rib neck t-shirt with Ultra-Violet light application, which is 100% ring-spun combed organic cotton – and photos of him in the stands wearing the Leppard Lyrics design were shared on social media by the EFL to its 526,000 Twitter followers.
Billy retweeted the EFL photo and post, too – to his own 210,000 followers.
The English Football League Championship (EFL) is the highest division of the English Football League and second-highest overall in the English football league system after the Premier League.
‘Billy’s Got A Gun is found on Def Leppard's 1983 album ‘Pyromania.’
Get your own luxury Leppard Lyrics t-shirt here.